Jack Daniel’s Old No. 7 Tennessee Whiskey is one of the world’s most iconic American whiskeys, crafted in Lynchburg, Tennessee, since 1866. Made from a mash bill of corn, rye, and malted barley, it undergoes the signature charcoal mellowing process—slowly filtered drop by drop through sugar maple charcoal—before aging in new, charred American oak barrels. This process gives Old No. 7 its distinctive smoothness and character that has made it a global standard.

In the glass, it shows a deep amber color. The aroma opens with notes of vanilla, toasted oak, and caramel, joined by subtle hints of banana and baking spice. On the palate, it is smooth and balanced, delivering flavors of sweet corn, toffee, and vanilla layered with light smoke, nutmeg, and soft fruit. The texture is rounded and approachable, while the finish is warm and lingering, leaving behind sweet oak and spice.

Jack Daniel’s Old No. 7 can be enjoyed neat, with a splash of water, or on the rocks, where its smoothness truly shines. It is also one of the most versatile whiskeys for cocktails, serving as the backbone for classics like the Lynchburg Lemonade, Whiskey Sour, or a simple Jack and Coke. For food pairings, it complements barbecue, smoked meats, sharp cheeses, and desserts with caramel or chocolate. A timeless expression of Tennessee whiskey, Old No. 7 remains a symbol of quality, heritage, and craftsmanship.